Platinum Award

A. Best integrated marketing campaign

B. Most effective use of advertising

C. Most effective use of direct marketing

D. Most effective use of interactive marketing

E. Most innovative use of media

F. Best marketing campaign for regional brand development

G. Best marketing campaign for national brand development

H. Best brand loyalty marketing campaign

I. Best sustained success

J. Most effective use of branded content

K. Most effective use of sponsorship and event marketing

L. Most effective use of product design and packaging

M. Most effective use of public relations

N. Best small budget marketing campaign

O. Best insights / strategic thinking

P. Best ideas

Q. Most effective use of eco / green marketing

N. Best small budget marketing campaign

	Campaign title	Agency name	Advertiser
Silver	Smallery	BBDO Bangkok	Giffarine Skyline Unity
Bronze	RAAF - Source Code	George Patterson Y&R Melbourne	Defence Force Recruiting
The Shortlist	Trophy Raiders	TBWA\Group Singapore	adidas
	Moustaches Make A Difference	TBWA\Group Singapore	SingHealth Foundation