Platinum Award

A. Best integrated marketing campaign

B. Most effective use of advertising

C. Most effective use of direct marketing

D. Most effective use of interactive marketing

E. Most innovative use of media

F. Best marketing campaign for regional brand development

G. Best marketing campaign for national brand development

H. Best brand loyalty marketing campaign

I. Best sustained success

J. Most effective use of branded content

K. Most effective use of sponsorship and event marketing

L. Most effective use of product design and packaging

M. Most effective use of public relations

N. Best small budget marketing campaign

O. Best insights / strategic thinking

P. Best ideas

Q. Most effective use of eco / green marketing

H. Best brand loyalty marketing campaign

	Campaign title	Agency name	Advertiser
Gold	Say it with kids	Lowe Asia-Pacific	Unilever Vietnam
Silver	Citizen Coffee	Lowe Asia-Pacific	Nestle Vietnam
Bronze	Optimize membership card to win brand loyalty	Ogilvy & Mather Advertising Taiwan	PX Mart Co Ltd
The Shortlist	PULPY CATCH	BBH China	The Coca-Cola Company
	This Beauty Never Sleeps	Mindshare India	Hindustan Unilever
	Dining 15% CashBack campaign 2010	TBWA\Group Singapore	Standard Chartered Bank