The AMES Awards and Conference was held on 3 June 2015 at the Grand Hyatt Singapore.

As the must-attend event for everyone who is involved in effective brand strategy, the Conference provided excellent opportunities to hear from the "big thinkers" in the industry, and to engage in client-agency discussions on strategic brand solutions. Presentations of shortlisted entry case studies from the 2015 Awards offered unique insights to today's most successful brands.

Click here to check out photos from the Conference.

Into its 13th year, the Asian Marketing Effectiveness and Strategy Awards are Asia Pacific’s foremost awards honouring clients and their agencies for marketing strategies that deliver solid results to transform businesses and brands. 

The annual awards are evaluated by a panel of top client and agency professionals who review the submissions against stringent criteria to determine the winners. 

A neE-commerce category is introduced this year to reflect its evolving influence and growth in Asia Pacific. This award will recognise innovative e-commerce solutions that have created positive business impact.

Check out the winners here here.
"Great experience just to hear differing points of view on a dedicated subjected not nearly enough debated"
Executive Planning Director
Clemenger, BBDO
"As a festival or as an award-show, the AME is now the benchmark in Asia, the one to beat. The festival content is among the best you can expect in one place, and the award is getting tougher to win with more entries each year".
Regional Growth Officer
Lowe + Partners
"AME really was an excellent platform for Kinetic. High quality speakers, terrific content and with some of the brightest marketing minds in Asia was an opportunity to good to miss".
Chief Executive Officer, Asia Pacific
"Organized with impeccable discipline, there was not a timeline missed and a meeting delayed, it all went off very smoothly, a great learning experience. What else could have one asked for”
Director,Integrated Marketing Communications
Coca Cola India
“A very insightful and engaging event that brings the best of Asia and the world together for several informative and entertaining days”.
Global Digital Leader
Mindshare Worldwide
“A celebration of the fantastic brand building that is happening in Asia and the tremendous value this is creating in what is the economic epicenter of consumer growth."
Managing Director Taiwan,Hong Kong, Korea
"Effectiveness is the life blood of this industry so promoting the role creativity has in helping business achieve longer lasting, more meaningful results is something we should all get behind".
Regional Head of Strategy
Wieden +Kennedy
“This was my third year as an AME juror and by far the best yet. I was especially blown away by the standard of entries from China, the work is living proof that creativity and effectiveness should not be mutually exclusive.”
Y&R Asia
" Demonstrating the value of our work is vital for the development of our industry. The Asian Marketing Effectiveness Awards are an invaluable part of that demonstration. "
Proximity Worldwide
"In terms of looking into the future for advertising in this region, getting across to the AME's should be the first stop for any progressive agency or client."
Executive Planning Director
"If you are serious about Marketing in Asia then you really need to attend AME Festival. Great speakers, great work, great results and always spirited debate about what’s new, what works and why we should be proud of Asian Marketing.”
President & CEO, Asia Pacific
“Marketing effectiveness is now at the top of everyone’s agenda so the AMEs is a must attend event on the marketing calendar. Judging by the popularity and equal balance of client and agency attendees this year, this has to be Asia Pacific’s premier industry event”
CEO, Asia Pacific
"AME Festival provides a glance of many good thoughts, it gives you a sense of what's happening in marketing planning, it spark up ideas that you could use for the next few years"
Brand Development & Communications
CLP Power Hong Kong
"I believe this is the single most important event in the annual calendar of Marketing and Communications events in Asia. Creativity is nothing without Effectiveness."
Chief Strategy Officer
Lowe Thailand
"Very well organised, very informative, a 'must visit' for anyone working in the advertising industry in Asia"
Regional Communications Director
Y&R Asia
"The AME is very successful event and a great Idea to host in China given the whole world has interest in this market..."
Chief Strategy Officer
Lowe China
“The AME’s have become a must attend event in Asia. Strategic brilliance with creative excellence equalling outstanding results. Two shows for the price of one…”
Regional Managing Director
McCann Worldgroup

Delegate Registration Opens

03 Feb

Final Entry Deadline  

20 Mar 

Delegate Early Bird Deadline

30 Mar

Awards and Conference

03 Jun




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